William Halliday is a self-taught artist and designer creating modern artwork using traditional Machine Age tools and methods. His recent hand-shaped works of steel, aluminum, and hardwood maintain a careful demonstration of workmanship allied with a strong eye for beauty and balance. The eroticism inherent in many of his pieces reveals a classical appreciation for the poetry of the human form, yet the pieces remain ideally liberated from a traditional approach to fine art. The results are striking, distinct, and thought-provoking.

Greg William Halliday Oram made his mark by inventing alluring, cutting edge interiors for the entertainment and hospitality industries both here and abroad. While Oram’s original background as a designer allowed him to channel his creative talents by mastering components of the built environment, he has recently committed himself to work well outside the influence of trend on commercial design.

Along with the choice to establish new creative priorities and reinvent his lifestyle in order to create pure artwork, the artist has adopted a distinct identity as William Halliday, sculptor. Now turning his creative focus to the development of fine art sculptures and installations for the gallery and home, Halliday’s emergence as a sculptor is the natural next step in a career built on rendering traditional industrial materials into innovative and provocative contexts.

Halliday’s intrinsic design sensibility remains the guiding influence in his current set of figurative studies. Drawing on knowledge and experience gained through world travels, coupled with a mastery of skills acquired throughout years of applied design, as well as fabrication of racecars, motorcycles, and aircraft, his work focuses on the creation of sculptures and artwork that embody a personal vision of how form, shape, and materials exist and coincide.